Men on the Hunt: Ecofeminist Insights into Masculinity

Citation:

Littlefield, Jon. 2010. “Men on the Hunt: Ecofeminist Insights into Masculinity.” Marketing Theory 10 (1): 97–117. 

Author: Jon Littlefield

Abstract:

This paper examines the various expressions of masculinity found in the deer hunting subculture by seeking insight from the feminist discourse on ecofeminism. In its broadest formulation, ecofeminism suggests that men have historically dominated women and nature to the detriment of both. Male dominance is seen as a result of social patterning that has promoted male hegemonic power and ideologies. This paper argues instead that a subtle and ambiguous set of behaviors actually define masculinity in this culture. The data are presented in the form of stories of four individual hunters with diverse expressions of masculinity. 

Keywords: animals, ecofeminism, gender, hunting, masculinity

Topics: Feminisms, Ecofeminism, Gender, Masculinity/ies, Gendered Power Relations

Year: 2010

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